Category Archives: digital design

Thought leadership by design

Just a quickie to share with you a book I stumbled onto and find rather insightful: “Thought Leadership by Design”. I will order a few of those and distribute them to all my business contacts… it is, as they claim … Continue reading

Posted in books, digital design | 6 Comments

Microsoft Surface: accidental hit?

A lot has been said already about Surface, the killer UI making “Minority Report” look like “Driving Miss Daisy”. A video from the application to be found at the Caesars’ Palace can be found here, and Manuel Diaz posted a … Continue reading

Posted in digital design, Microsoft | 1 Comment

Microsoft Surface @ Caesars Palace

I managed to get one of the product managers from Microsoft Surface to do a quick demo of how the table will be used at the Caesars Palace in Las Vegas. It is interesting and a good complement to other … Continue reading

Posted in digital design, Microsoft | 5 Comments

Nike+

RG/A has won the “Agency of the Year” award in Cannes last month for the great work they have done building the Nike+ concept from the ground up. The following video does a good job of explaining the rational behind … Continue reading

Posted in Apple, digital design, e-marketing | 1 Comment

Technology is a means, not an end: usage is!

So I am about to head to the Microsoft Partner Conference with two outstanding people (Damon from FullSix/7Seven and Manuel from EMakina-Groupe Reflect should you wish to know) and as I browse through the list of agencies present I come … Continue reading

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iPhone: when the co-marketing content deals turn into viral marketing

So today is the day the iPhone becomes widely available in the USA. Apart from the device itself, the network it is currently locked with, it is interesting to take a look at the viral marketing videos swamping the net. … Continue reading

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Microsoft Surface… try before you buy ;-)

For those of you interested in Microsoft Surface, try the following Silverlight application. It will enable you to handle the pictures the way you would normally do it using only your hands. For the real thing, I suggest you fly … Continue reading

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